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Starting a reselling business with ₦50,000
A realistic plan: pick a niche, buy the MOQ, price for profit and reinvest.
Resellers29 Oct 2026 · 5 min read
₦50,000 is enough to start if you're careful. Here's a plan we've seen work for vendors on Instagram, WhatsApp and TikTok.
1. Pick one niche
Don't sell everything. Pick a category you understand and your audience wants: bags, hair, gadgets, kitchenware.
2. Budget
| Item | Amount |
|---|---|
| Stock at MOQ | ₦35,000 |
| Waybill | ₦5,000 |
| Packaging & delivery | ₦5,000 |
| Content (data, props) | ₦5,000 |
3. Price for profit
Aim for at least 30–50% markup on cost, after waybill. A bag that costs ₦4,000 landed should sell for ₦6,000 to ₦7,500.
4. Sell before you restock
Post every day. Use WhatsApp Status, reels and live sessions. When 70% of stock is gone, reorder.
5. Reinvest
Put profit back into stock for the first three months. Your second order should be bigger than your first.
The biggest risk at the start is a bad plug. That's exactly what Sure Plugger is for.